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Posted On 2021-08-11





Is protein necessary for survival? Don’t carbs supply our bodies with enough energy? To the well-informed, those would be stupid questions to ask. But for those of us who aren’t dietary gurus, the answers may need some informative unpacking. Protein for survival is a necessity as the French physiologist, Francois Magendie, proved in the early 1800s. Magendie conducted a series of experiments to illustrate the concept of empty calories by feeding dogs only sugar and olive oil. The outcome of his gruesome research was predictable – all the canines died within a few weeks. Without protein, their bodies were unable to function proving that protein for survival is crucial.




Protein is one of the macronutrients, alongside fats and carbohydrates, that we need to consume in relatively large quantities to provide us with energy. But there is much more to protein than being a source of energy. Many consider protein to be a super macronutrient. Without protein in the form of its molecular amino acid building blocks, your body cannot break down food to release energy, grow or be repaired. These are all metabolic processes and proteins are the workhorses of metabolism. Besides growth and repair, enzymatic proteins are vital for the chemical reactions that take place within and outside your cells, including digestion, energy conversion, and muscle contraction. Proteins also have an essential role in hormone activity, regulating the composition of your blood, boosting your immune system, and much more.




When you read the Stop Cutting Carbs for Weight Loss post last week, you’ll remember that quality is as important and quantity for your calorie intake. The same applies to protein. Protein quality is a measure of both the amino acid content and the digestibility of a protein food source. A high-quality protein, often called a complete protein, contains sufficient quantities of amino acids for your needs and is also easily digestible. Fish, lean meat, poultry, and eggs are all excellent sources of high-quality protein. And because proteins are also the building blocks of muscle, eating quality meat creates quality muscle. Quality meat is consequently a must for any bodybuilder or workout fanatic.




Binging on protein once a day will provide you with all of the macronutrient that you need. Not true. Timing is critical for protein consumption as the human body can only absorb a fixed quantity of protein in any given time interval. A good analogy is to compare your body with a fire. If you want to keep the fire burning, you need to constantly supply it with fuel. The same applies to your body. Distributing your protein intake throughout the day maintains the amino acid balance and stimulates muscle growth.




Besides eating high-quality protein to trigger muscle growth, there are many other tremendous benefits of adhering to a high-quality protein diet. And there’s more to having a high protein intake to prevent becoming like Magendie’s dogs, suffering from protein deficiency. Here are some excellent reasons to increase the amount of high-quality protein that you eat:


  • Protein is the most filling of the macronutrients so you feel full from eating less. In one study, a group of women with a protein intake of 30% of calories, reduced their calorie intake by more than 400 without intentionally restricting anything.
  • High protein diets support an increase in both muscle mass and muscle strength – an excellent idea for those who are training.
  • Since metabolism is underpinned by protein levels in your body, a high protein diet boosts your metabolism and increases the number of calories that you burn – a great solution for weight loss.
  • Besides helping to control your appetite, promoting muscle growth, and helping maintain weight loss, a high protein diet is good for bone health, lowering blood pressure, and speeding up recovery after an injury.




Getting old is unfortunately one of life’s inevitabilities and one of the consequences of ageing is that your muscles slowly weaken. Muscle loss, or sarcopenia, is a fairly common condition that affects approximately 10% of adults who are 50 or older. This ailment, amongst others, potentially can reduce life expectancy and quality of life. This is where the super macro protein comes to the rescue. While you may not be able to control those crow’s feet wrinkles from appearing, eating high-quality protein will keep age-related muscle deterioration and sarcopenia at bay. For the over 50s, staying physically active by doing moderate weight lifting or resistance training will also help to keep those muscles in shape.




You now know all about the benefits of a diet loaded with high-quality protein. What are you waiting for? Munch Measured Meals Lean Gains range is ideal for muscle growth and steady fat loss. All our meals in this category contain 40g protein, 20g carbs, and less than 12g fat, coming in at 350 calories of energy per portion. Your delicious choices include Sun-dried Tomato Grilled Chicken, Teriyaki Fillet with Stir Fry Veg, Moroccan Beef Mince Ratatouille, Beef Bobotie, and many more. Lean Gains are much more than protein for survival. They are your source of super macro protein designed for your health and longevity.




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